Create a Marketing Strategy to Support Your Business Goals
Are you struggling to create a marketing strategy that supports your business goals?
- Create effective business goals
- Transform your business goals into supportive marketing goals
- Develop a basic, aligned marketing plan
- Measure and analyze the effectiveness of your marketing efforts
Is this you?
Small business owner or solopreneur who feels a disconnect between your business and your marketing.
This online training will give you the tools and knowledge to create a marketing strategy that drives results and supports your business goals.
Gain valuable insights and an actionable workflow you can immediately apply to your business.
👋 I’m Jen McFarland.
Our focus is on small, service-based businesses. Why? Because when you're small it's harder to get your hands on high-quality marketing support and information.
I’m an MPA with more than 20 years of training, teaching, and executive experience in leadership, project management, and digital marketing.
In a previous life, I led large-scale public sector projects for the City of Portland, affecting more than 50,000 businesses. ... Including boosting web traffic by 250%!
Today, I pour my heart and soul into Women Conquer Business. I am 100% THAT marketing nerd who just plain loves helping people solve their hairiest problems.
In summary: I am an uber-nerd who loves dad jokes and helping leaders find more joy in their work.
I am approachable, I am a goofball, and I swear on my right eyeball that I will NEVER get judgy or sanctimonious on you.
No matter how “simple” your issue may be, or how long you’ve struggled to conquer it.